Bobbie Miché is a Black woman-owned fragrance and beauty brand rooted in intention, authenticity, and legacy. Bobbie Miché is a movement that celebrates self-love, diversity, confidence, and community through thoughtfully crafted fragrances and beauty essentials.

Named in honor of the founder’s grandmother, Bobbie Sue, Bobbie Miché draws inspiration from her timeless wisdom, strength, and grace. Bobbie Sue instilled the values of intention, kindness, and confidence; principles that now shape the brand’s mission and identity.